Skin care for men has only recently become a focus of the beauty industry, but globally men are increasing their use of skin care products with the same goals women have traditionally had: clean, healthy, youthful looking skin. The men’s skin care market is expected to grow from ~$12.3 billion in 2020 to almost […]
Filed in: Marketing
Tagged with:men, skin care routine
In some industries you hear a lot about seasonality, but what does that mean for your particular brand, and how can you take advantage of it? This blog outlines seasonality, tips to help cope with the quiet times, prep for your busy season, and how to make the most out of both your busy season […]
Filed in: Business Tips
Tagged with:seasonality
Instead of our normal focus on pampering, rejuvenating face masks, let’s talk about the protective cloth coverings we’ve all become familiar with during the pandemic and how we can prevent skin issues from arising. Though mask mandates are mostly lifting, mask-caused skin issues are likely to linger as long as cloth masks are worn on […]
Filed in: Beauty, Health & Fitness
Ready for a new luxurious product to add to your line? Try out this easy Organic Gold Facial Serum. This daily facial oil is designed to deliver maximum nourishment while absorbing quickly. USDA Certified Organic Rosehip Seed Oil is full of vitamins including Vitamin A and Vitamin C, antioxidants, and essential fatty acids. USDA Certified […]
Filed in: Recipe Videos, Recipes and formulas
With summer coming the mercury isn’t going down anytime soon, so here’s a list of our favorite summer skin care. These items are designed to help you keep cool and hydrated in the summertime heat but all double as excellent year-round skin care–check out the list and find one perfect for your brand below. The […]
Filed in: Product Spotlight
Tagged with:summer
Body scrubs are a great way to exfoliate and reveal your freshest, and best-looking skin, but sometimes a scrub is just too thick or perhaps you just want to add a cleansing agent to help wash and exfoliate at the same time. Adding a mild surfactant such as Decyl Glucoside is a great way to […]
Filed in: Recipe Videos, Recipes and formulas
Wondering how to get started building your skin or hair care brand with Essential? We’re here to help! The possibilities are almost endless, but we’re sure we have a solution that will fit your needs. To start we walk through the foundations of a skin care brand: the business side of things. This includes how […]
Filed in: Business Tips
Tagged with:brand, services, starting a business
Since our start as a company, we’ve been focused on creating a sustainable skin care company. Not only do we carefully source ingredients from sustainable producers, we invest in sustainability measures in our manufacturing and business practices. Here’s a quick update on our sustainability efforts – thank you for your support in helping us with […]
Filed in: Essential Info
Tagged with:Sustainability
Boosters are a great way to customize your skincare to provide exactly what your skin needs when it needs it. This Vitamin C booster adds an extra 1% of vitamin C to your toner for days when you need a little extra Vitamin C therapy for your skin. In this recipe we use our Antioxidant […]
Filed in: DIY, Recipe Videos, Recipes and formulas
There are many reasons you might want to adjust the viscosity of a product, and this blog discusses how to both thin down and thicken up products like lotions, creams, and conditioners. One of the main differences between creams and lotions is the viscosity so it’s relatively easy transitioning a lotion to a cream, or […]