Plant Extracts for Innate Natural Color!

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Key Takeaways from the Indie Beauty Expo and BeautyX Summit

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Essential’s Sustainability Score Card

Written by: | April 20, 2018 | Leave a Comment

Since our beginnings, we’ve been focused on creating a sustainable skincare company.  Not only do we carefully source ingredients from sustainable producers, we invest in sustainability measures in our manufacturing and business practices. Here’s a quick update on our sustainability efforts – thank you for your support in helping us with these initiatives! Carbon Offset […]

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Celestial Essential Oil Blend – Heavenly!

Written by: | April 19, 2018 | Leave a Comment

Essential oil blending is an art. Choosing the right top, middle, and bass notes to achieve the aroma you desire can be challenging. Sometimes, you just get it perfect and create a blend that is balanced, smooth and makes you close your eyes to take in the divine aroma fully. This is the experience you’ll have when […]

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Pets and Natural Pet Care Products

Written by: | April 17, 2018 | 4 responses

Today we’re talking about our furry and feathered friends, because they deserve great products, too. Did you know 65% of all US households have at least one pet in them?! That’s 80 million households where humans and pets are hanging out enjoying each other and making life better for everyone.  And the 2017-2018 trends show […]

Everything You Need to Know About CBD Skincare

Written by: | April 9, 2018 | 9 responses

We are launching a CBD-Inspired category and hope you’ll take advantage of this surging market trend! Derived from cannabis and hemp, CBD (aka cannabidiol) is being added to lotions, creams, oils, balms, and more. CBD skincare products have been featured in almost all major beauty publications as the market share increases, so now is the […]

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French Ente Plum Oil

Written by: | April 6, 2018 | Leave a Comment

In the beautiful Gascony region of France grows the Prune d’Ente trees, producing the sweetest and most luscious plums in Europe and arguably the world. These plums are usually dried into the renowned pruneaux d’Agen, or Agen prunes known for their rich flavor. Ente plum trees were cultivated in the 13th century by Benedictine monks by […]

Filed in: Ingredients

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Baby & Me Vegan Products for Babies and their Adults

Written by: | April 2, 2018 | 27 responses

Introducing Essential’s Baby & Me product line Sales of natural, organic, and vegan baby products are outpacing the personal care natural and organic market, with 12.5% sales growth expected in 2017.  It’s good business to be thinking about the little ones and their caregivers as you plan your product lines. In this new lineup you’ll […]

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Natural chelator spotlight: Glucono delta-lactone

Written by: | March 23, 2018 | one response

The Search for a Natural Preservative The skincare industry is constantly hunting for new reliable, safe, and natural preservative systems. Consumers are insisting that their hair and skincare products be safe, but also free from harmful or undesirable chemicals. This can pose a tremendous challenge to cosmetic formulators. Finding a natural preservative to prevent mold, […]

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Should I hire PR for my Beauty Brand?

Written by: | March 19, 2018 | 2 responses

Should I start working with a PR firm to grow my beauty business? Once you’ve established your brand and developed reliable products, it can be hard breaking in to the larger market or getting to the next level in your business. Perhaps you’ve exhausted your capacity for social media, you’ve tapped out your local market, […]

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Vitamin C – More than just Oranges

Written by: | March 15, 2018 | Leave a Comment

Vitamin C is a popular ingredient used in skincare and it seems to be even more popular than ever. You may picture an orange in your mind when you think about vitamin C,  but there’s a lot more to this powerful ingredient than meets the eye. Interesting Facts Vitamins sold as supplements or added to […]

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Introducing Endless Summer Sampler Pack!

Written by: | March 13, 2018 | Leave a Comment

Meet the delicious Endless Summer Spa Pack, designed to capture the best of the summer sun and skin year round! Combining some of our time-tested favorites with new star products, this collection will leave you feeling beach ready from head to toe, any time of year. Virgin Coconut Sugar Scrub (USDA Certified Organic) Exfoliate and […]

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