Sirius Skincare for Women

Written by: | January 23, 2018 | Leave a Comment

Let your Natural Beauty Shine Introducing Stellar Skincare with the Sirius Collection for Women. Inspired by the brightest star in the sky, the Sirius Collection was expertly formulated to let your natural beauty shine brightly all year long. Both the day and night moisturizers are infused with Essential’s exclusive Women’s Balance EO Blend with Clary Sage, […]

Put your Best Face Forward with Five for Men

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A New Collection for Men, and the Women Who Love Them. Five for Men! Straightforward grooming for men with exceptionally crafted products for skin and hair.  With just five simple steps, men can wash, shave, and groom.  And unlike many men’s products, these are scented with a uniquely masculine blend of ginger, coriander, and frankincense […]

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Top Tips for Selling Cosmetics on Amazon

Written by: | December 4, 2017 | 2 responses

  Selling through Amazon Amazon is arguably the world’s largest online marketplace. According to Statistica, in September 2017, 187M shoppers visited Amazon online websites. Who wouldn’t want to be part of that marketplace?  However… being successful on Amazon, like any other retail channel, takes some know-how, perseverance, and adaptability. Amazon’s rules of engagement change–often without […]

Reaching Millennial Consumers

Written by: | November 6, 2017 | one response

Millennial consumers are reshaping beauty, philanthropy, and consumer spending. These digital natives have massive spending power, estimated at $200B in the US alone by the end of 2017.  By the end of 2018, millennials will have the strongest buying power of any generation in the United States.  And, they have different criteria for their choices, […]

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Oakmoss Absolute for Men’s Skincare

Written by: | October 2, 2017 | Leave a Comment

 Oakmoss Absolute Rich and earthy, Oakmoss Absolute is an excellent choice when creating that perfect signature scent for your Men’s Skincare Line. Lichen (Evernia prunasti) has a uniquely masculine and sensual aroma. The deep undertones of bark and moss are both uplifting and grounding. Oakmoss provides an intense earthy, smokey richness reminiscent of fall leaves […]

USDA Cert. Organic Lime EO

Written by: | September 18, 2017 | Leave a Comment

I’ll talk a little about my love for Lime EO.  The tart yet sweet tanginess. The bright, energizing, and cheerful aroma. The heady top note of citrus. Wow!  Lime reminds me of summer and evokes images of walking through citrus groves and languidly lounging under a tree reading a book. Two of my favorite things […]

Filed in: Essential Oils

The Wonders of Pomegranate Oil

Written by: | September 12, 2017 | 2 responses

Growing up in Southern California, it was no hardship sitting outside in December, when our mother would banish us to eat pomegranates. Their red juice smeared our faces and, all too often, staining our clothes as well as our fingers. I didn’t know– or care– that they were a ‘superfood.’  Today I still love to […]

Filed in: Ingredients

Discover 10 New USDA Certified Organic Skincare Products

Written by: | September 5, 2017 | 2 responses

Four organic scrubs, four organic hydrating sprays, one organic aloe gel (already released) and one organic face & body oil will burst on the scene this fall, expanding Essential’s existing USDA Certified Organic skincare collection. Consumers are more knowledgeable, more discerning, and more willing to spend on skincare that’s made from organic ingredients. So we’ve […]

Understanding Organic Certification for Cosmetics

Written by: | August 28, 2017 | Leave a Comment

  Using “Organic” On your Product Label You see just how popular “organic” products are as soon as you walk into any grocery store, big box store, local coop or salon, etc. Organic is everywhere and that’s a good thing. With the organic personal care market expected to grow to $15B annually by 2020, this […]

Celebrate the Solar Eclipse with Essential!

Written by: | August 14, 2017 | Leave a Comment

A total solar eclipse happens somewhere on Earth once every year or two.  On August 21, 2017, the sun and the moon align again, giving Americans a front row seat to a rare celestial event—a total solar eclipse. June 8, 1918, was the last time solar eclipse totality crossed the United States from the Pacific to the Atlantic, beginning […]

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