Plant Extracts for Innate Natural Color!

indie beauty expo summary tips

Key Takeaways from the Indie Beauty Expo and BeautyX Summit

Should I hire PR for my Beauty Brand?

Written by: | March 19, 2018 | one response

Should I start working with a PR firm to grow my beauty business? Once you’ve established your brand and developed reliable products, it can be hard breaking in to the larger market or getting to the next level in your business. Perhaps you’ve exhausted your capacity for social media, you’ve tapped out your local market, […]

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Vitamin C – More than just Oranges

Written by: | March 15, 2018 | Leave a Comment

Vitamin C is a popular ingredient used in skincare and it seems to be even more popular than ever. You may picture an orange in your mind when you think about vitamin C,  but there’s a lot more to this powerful ingredient than meets the eye. Interesting Facts Vitamins sold as supplements or added to […]

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Introducing Endless Summer Sampler Pack!

Written by: | March 13, 2018 | Leave a Comment

Meet the delicious Endless Summer Spa Pack, designed to capture the best of the summer sun and skin year round! Combining some of our time-tested favorites with new star products, this collection will leave you feeling beach ready from head to toe, any time of year. Virgin Coconut Sugar Scrub (USDA Certified Organic) Exfoliate and […]

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how to digital marketing get started guide

Getting Started with Digital Marketing

Written by: | March 6, 2018 | 3 responses

An Introduction to Digital Marketing in 2018 Digital marketing is an unavoidable part of growing a beauty or skincare business. Other forms of marketing may still draw customers, but digital marketing is the real breadwinner. This article explores some basic questions and offers a rough and ready guide to implementing your own digital marketing campaigns. […]

USDA Certified Organic Matcha

USDA Certified Organic Matcha Powder

Written by: | March 2, 2018 | one response

USDA Certified Organic Matcha Powder is a very traditional and unique form of what most of us westerners know as green tea. Japanese Organic Matcha is a fine green powder made from whole ground tea leaves, and is distinguished by its vibrant bright green color. What makes matcha so special is the way it’s grown and processed.  […]

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Sodium Cocoyl Isethionate – Baby safe suds!

Written by: | March 1, 2018 | 5 responses

Surfactants have a bad reputation as being harsh and irritating to the skin, but sodium cocoyl isethionate is a completely different type of surfactant! Derived from coconut, this extremely gentle ingredient is fast replacing traditional surfactants in natural hair and skincare formulations. Biodegradable Naturally derived from coconut, sodium cocoyl isethionate is readily biodegradable. This makes […]

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Affirming Organic Spa Sampler Pack

Written by: | February 26, 2018 | Leave a Comment

Love yourself fully, and love your skin with the new USDA certified Organic Affirming Spa Sample Pack. With a beautiful, bright, and clean scent profile of grapefruit and rosemary, this four-part collection is everything you need to treat yourself. Grapefruit is heralded as an energizing top note, and rosemary complements it with a grounding but […]

Klamath Lake Blue Green Algae – Superfood for skin!

Written by: | February 22, 2018 | 3 responses

Aphanizomenon flos-aquae (AFA) Blue Green Algae is widely agreed to be the most ancient food on earth. It is one of the few edible microalgae, and it differs from other microalgae grown in ponds, such as Spirulina and Chlorella, because it grows wild in an optimal environment. This allows it to develop a remarkable nutritional […]

how to contact influencer marketing

Contacting Your Influencer – Influencer Marketing

Written by: | February 20, 2018 | Leave a Comment

We’ve covered what influencer marketing is, how to choose the right influencer, and now it’s time to give concrete advice about contacting your influencer and starting your campaign. Here we’ll cover the initial interactions and other do’s and don’ts of influencer marketing. Contacting Your Influencer This information is drawn directly from panels of influencers who […]

influencer marketing how to choose

Choosing an Influencer – Influencer Marketing

Written by: | February 12, 2018 | 8 responses

Choosing an Influencer for Your New Influencer Marketing Campaign In our last post, we discussed what influencer marketing is, how it pays off, and the types of influencers typically seen. In this post, we will cover how to choose the right influencer for your brand. This means tackling the appropriate size of following, the type […]